Movement
INTELLIGENCE
is AUDIENCE
Intelligence
Reach the right audiences at the right time and place
Optimize campaigns across channels and geographies
Make smarter media decisions based on actual behavior
THE PROBLEM:
Where ad spend goes wrong
Real-world vs. online gaps
Low-quality inventory
Stuck on outdated metrics
Poor campaign performance
Proximity ends the guesswork.
We find your audience.
We prove the results.
Proximity is Klever's proprietary movement intelligence platform, the only solution of its kind that links real-world foot traffic to digital campaign execution. We don't hand you a dashboard and walk away. Our team uses Proximity to build your audiences, run your campaigns, and measure what actually happened in the physical world. No other partner can do this.
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More precise than demographic targeting alone
Real-time.
Audience signals from live movement data
Closed-loop.
Measurement from ad impression to in-store visit
360°
View linking offline movement to online engagement
Let PROXIMITY Do The Targeting
Find your audience in the real world
Our team analyzes foot traffic, movement patterns, and behavioral signals to identify exactly who your audience is and where they go — including competitor locations.
Reach them with precision
Our team builds custom geo-fenced audiences, activate movement-based segments, and deliver your ads programmatically across display, video, CTV, and DOOH — all managed by our team of experts.
Measure what actually happened
Our footfall measurement technology closes the loop between your media spend and real-world outcomes: foot traffic, in-store visits, and audience movement post-exposure. You'll see the results, not just the impressions.
Five signal types.
One unified view.
Proximity is the only platform that combines these five signal types into a single, actionable audience view. We source, cleanse, and enrich every signal with advanced data science - so the audiences we build for you are more precise than anything else on the market.
01
Movement Signals
Real-world foot traffic and movement data — who goes where, and when.
02
Offline Purchase Data
In-store transaction data that connects physical buying behavior to digital targeting.
03
In-Market Signals
Online behavior indicating active purchase intent — right now, not last month.
04
Demographics & Context
Weather, time of day, nearby events, and purchase behavior layered onto location.
05
Advanced Data Science
Proprietary AI models that turn raw signals into high-precision audience segments.
Built for the way audiences actually behave
Competitor Conquesting
Track people actively visiting your competitors — and serve your ads to them in real time.
Custom Geo-Fencing
Build precise geographic audiences around any location — a single store, a neighborhood, or a full metro area.
Prebuilt Segments
Create movement-based audience segments tied to real locations and behaviors, activated and ready to deploy from day one.
Audience Exclusions
Employees, frequent visitors, and non-customers filtered out automatically so every impression reaches a real prospect.
Footfall Measurement
The loop between your digital spend and physical results with proof that your ads drove real in-store visits
Contextual Targeting
Weather, time of day, and local events layered in so your audience sees your message exactly when context makes it land.